The world of events – including conferences and trade shows, as well as sporting, music, and other leisure-related fixtures, and much more besides – has been transformed in recent years, thanks to digital advances from social media to video streaming technology.
Connecting the virtual and physical worlds, creating a media-rich, integrated experience for attendees to enjoy and share, is key to creating a wow-factor at events (whether they’re for business or pleasure), as well as for streamlining behind-the-scenes operations.